Launching a new product or service for the first time can be an overwhelming experience for growing businesses which can leave them feeling as though they are adrift in uncharted waters.

The good news is that its all been done before. Planys leads customers through the process with checklist and planning tools that focus on assuring that your proposition gets sold and stays sold.

• Product/Service Readiness - completion of all necessary product documentation and ancillary components such as warranties, user guides, support information
• Sales Readiness - preparation of all of the necessary sales collateral such as competitive analysis, sales pitches, demonstrations, objection handling and customer agreements.
• Media Readiness - preparation of press releases and media information packs for all of the relevant interest groups.
• Launch Campaigns - designed to achieve early sales, maximum awareness and market penetration.

Who should use this? Businesses planning to launch a new product/service with little or no internal product management resources.

What's Involved? Working through a countdown to launch, ensuring all relevant steps are completed. Typically, 1-5 days depending on availability of materials.