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Home >> Accelerating Growth >> Business Idea Evaluation
Business Idea Evaluation

New business ideas often generate a great deal of energy and excitement. This is exactly what is required in growing businesses - however, it is vitally important to maintain a balanced and pragmatic view.

Investigating the viability of business concepts and ideas early helps companies to identify and deal with potential barriers, pitfalls and scalability issues before investing in development.

The deliverable is a business viability report which details the major opportunities, commercial risks and scalability options - for more assured planning from day one.

Who should use this? Anyone thinking of starting a new business or established businesses thinking about new products or new markets.

What's Involved? A half-day meeting, followed by desk research then a written report and recommendations.

 

Client Comment

"Between April 2008 and March 2009, 10 hi-tech Companies participated in the Commercial Breakthrough Service pilot project - a Scottish Enterprise service designed to help hi-tech companies to sell their products and associated services. Planys were one of two specialist suppliers selected to provide hands-on Marketing and Sales assistance. At the end of the pilot, the 10 Companies reported significant increases in sales revenue and improved Marketing and Sales capabilities, competencies and confidence of additional sales to this service. The average increase in sales was 260% of which Planys helping their 5 clients recognise around 50% of this revenue."

John Murray, Senior Project Manager, Scottish Enterprise

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